For Elseve Dream Long
Is it some rescue action? Maybe.
Welcome to the beginning of the campaign story for a shampoo that saved miles of hair.
As ideal care for long hair, which saves the last three centimeters of hair and so there's no need to cut them.
Increase sales of ELSEVE Dream Long products with the help of an influencer campaign.
and explain to their fans that using #nohaircutcream will save 3 cm of hair.
Where we got those kilometers?
CZ
Veronica Biasiol
We choose influencers according to the Engagement rate for campaigns where we want to get Engagement from people. This will prevent the poor selection of people who won't work.
SK
Linda Mlynčárová
The result is a satisfied client and women from all over the Czech Republic who have their new favorite shampoo Elseve Dream Long.
The numbers speak for themselves. There is a lot to measure in the influencer campaigns. Look at the most interesting out of them.
KPI 200%
Nearly 100,000 engagement collected
36 influencer posts
1 841 307
IMPRESSIONS
1 273 253
REACH